Alan Cumming Blames Josie Marketing for Box Office Flop
February 27, 2026·about 12 hours ago·via AOL.com
Alan Cumming laments that Josie and the Pussycats could have thrived commercially if the marketing team had not blown it. The actor reflects on the cult film's untapped potential, pinpointing promo missteps as the culprit behind its underwhelming run. Despite dedicated fans, poor strategy doomed its box office hopes, a lesson in Hollywood hype. Cumming's candid take revives interest in the early-2000s gem.
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