Purito Seoul Maps Global Celebrity Push for 2026
June 2, 2026·about 1 hour ago·via Taiwan News

Purito Seoul is laying out a bigger global game plan for 2026, and a celebrity partnership is at the center of it. The brand says it wants to expand its international presence while leaning into star power to boost recognition. It is positioning the move as part of a wider vision for growth, not just a one-off campaign. For fans of beauty and celebrity collabs, this one feels very much like the start of a bigger rollout. Read more about this...
